• What’s the Purple Possibility in Marketing?

    As spiritual artists and creative visionaries, we create for the pure joy of creating! We also create with a purpose – whether it’s to express something within ourselves or to inspire something deeper in someone else. And many times, it’s both. So when it comes to authentically marketing our work, these things have to be present in order for us to feel connected to the process. And it’s this connection that is felt by those who are the potential recipients of our work. If any of these elements are missing, there could be a significant disconnect between the creator and the recipient – which can result in little to no revenue. In my five years as a creative entrepreneur, I’ve become quite fascinated with the…